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Bud Light installing ‘victory fridges’ in anticipation of next Browns win

The next Browns regular-season victory — the first in more than a year — will be met with sweet relief.

And if you’re in the right place, Bud Light.

The brewery announced today that it and Brecksville-based wholesaler House of LaRose will be installing “Victory Fridges,” coolers with Bud Light that will unlock using smart technology after the clock hits zero for the first Browns victory since Dec. 24, 2016. Some fridges will be installed at FirstEnergy Stadium, and others will be found throughout the area.

“The Bud Light Browns ‘Victory Fridge’ is a fun way to celebrate and reward a fanbase that has never wavered in enthusiasm or dedication for their team no matter what happens,” said Andy Goeler, vice president of marketing for Bud Light.


The Victory Fridges are being installed starting today at locations throughout the Cleveland area.


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